Camera framing and photography research
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Institution and Audience Research
Investigation into Bauer Magazines UK Bauer Media has a unique bank of insight studies using innovative methodologies to get a deeper understanding of their audiences - both what people are doing right now but also on where behaviors, values & attitudes are changing. Bauer Media reaches 25 million UK consumers and want to know all about them. 10,000 influential Bauer consumers have opted to become The Bauer Insiders, a community who receive regular surveys which provide invaluable insight into all aspects of their lives. The Bauer Insiders consume a wide range of Bauer Media’s brands across digital, radio, print, TV & events. They discuss a diverse range of topics from tech to music to Christmas to trust and can contact them any time. Bauer Media’s network consists of over 100 brands that target disparate audiences from under 18s to over 75s which means they are uniquely placed to provide engag...
The Brief
You work for an independent media production company. You have been given the task of producing one front cover and the contents page(s) of the first two editions of a new real-life story magazine that is being launched by Bauer and two pages for the working website ( one homepage and one linked page ) for the magazine. Contents pages can be either single or double-page spread . The web pages must promote the new magazine to its target audience and enable fans to interact with the content. The target audience is a 16– 25 year old mass market that expects to be emotionally engaged .